Designing quiet,
considered products
for complex teams.
I'm a product designer working at the intersection of enterprise software, hospitality and emerging AI — ten years shaping platforms that hundreds of operators use every day.
- 01
Swire CRMSwire Properties · ● on requestA unified CRM and membership platform spanning four Swire malls — Taikoo Place, Cityplaza, Pacific Place and Citygate.2020 — 2024→ - 02
Swire PMPSwire Properties · ● on requestA modular Portfolios Management Platform replacing a sprawl of legacy ops tools across Swire's property portfolio.2023 — 2025→ - 03
SWRMFootprint recordsA personal carbon-footprint tracker that turns daily spending and transport into an animated, interactive story of impact.2017 — 2018→ - 04
Weave LivingWeave · Hong KongA resident app for Hong Kong's Weave co-living spaces — booking laundry and shared services from your phone, on your terms.2019→ - 05
HanlunGen-AI e-learning · HK DSEAn e-learning platform for HK DSE students — mock papers, study materials, and the studio's first deep integration of Gen-AI into the design loop.2025 — current→ - 06
Crew QuestMCD · Staff onboarding · ● on requestA gamified 90-day onboarding journey for new crew, with a custom illustration system iterated against Gen-AI style previews for the client.2026 — current→
I design the quiet, considered half of complex products — the surfaces operators live inside, not the marketing pages.
Ten years across hospitality, real estate, education and AI, often as the first or only designer on a team. I'm happiest on long-running enterprise problems where a clear information model, the right defaults, and a calm visual system save people hours every week.
Most recently leading design at Swire Properties on the CRM and PMP platforms, and on Hanlun, a Gen-AI e-learning platform for HK DSE students.
Product design
- End-to-end product design
- Design systems
- IA & service blueprinting
- Prototyping & motion
- Research & co-design
Where I'm useful
- Enterprise / B2B
- Hospitality & real estate
- Gen-AI surfaces
- Mobile consumer apps
- Internal tools
Daily kit
- Figma + Variables
- Origami / Rive
- Cursor + Claude
- Linear, Notion, Loom
- Whatever the team uses
Listen.
I sit with operators and read the system before drawing. Most of the answers are already in the room.
Frame.
Information model first, screens second. A bad object model is impossible to design out of later.
Compose.
I work in systems — components, defaults, edge cases — at the same time as flows. Not after.
Hold.
Ship to a small group, watch, edit. Calm products earn that calm by the third or fourth iteration.
Working on something quiet
and considered?
I'm taking on selected enterprise, hospitality and AI-product engagements through 2026. Short briefs welcome.